One scan. A real review. Free badges.
Your customers scan the badge with their phone camera and tell you how you did. You see who, when, what they said, how satisfied they were, and whether they'd recommend you. Your 2 starter badges are free while you're subscribed: a full-size flyer and a 5x7 counter badge, laminated and branded to your business. Plus 2 business-card-size badges at no extra cost.
See it in 40 seconds
What the SmartTap Customer Appreciation Survey Badge does, and the best way to hand it to a customer.
How it works
No app, no hardware to install, nothing for your customer to download.
Customer scans
They point their phone camera at the badge. Their phone opens your review page right away.
They answer 5 quick things
Satisfaction, a comment, their name or handle, and whether they'd recommend you.
It's recorded
Every response is saved with the exact date and time, tied to your business.
You see the results
Know what's working and who's happy, and follow up on the rest.
What you get from every scan
The same five details, every time, in one place.
Why customer feedback grows a business
Local customers look at reviews before they choose who to call. Here is what the research says, with sources you can check yourself.
Source: BrightLocal Local Consumer Review Survey 2026 (1,002 U.S. adults).
More reviews, more trust
Northwestern's Spiegel Research Center found that products with five reviews were 270% more likely to be purchased than products with none. Source. It is product research, and it shows how strongly even a few reviews build trust.
Ask the right way, and protect your profile
Google lets businesses ask customers for genuine reviews, as long as every customer is asked, nothing is offered in exchange, and nobody is pressured. SmartTap shows every customer the same page, so you stay on the right side of that. Google's policy
Reach a bigger audience
More happy customers sharing what they thought means more people finding you when they search. Use the optional public review link to invite your happiest customers to post a public review too.
Every response is a tool
Compliments become testimonials you can use. Small complaints become chances to fix something and win the customer back, and replying shows everyone else you care.
The best way to present the badge
A badge works best when it is handed over personally. Three habits that get the most out of it:
Hand it over at the end of the job
The work is fresh in their mind and they have a moment to spare. A counter, a truck, or the invoice folder all work.
Ask in one friendly line
"Scan this with your phone camera and tell me how we did. It takes 30 seconds." Ask, don't pressure, and don't offer anything in return.
Offer it to every customer
You get the full picture, and the habit keeps your reviews fresh, which customers look for.
Follow up fast
Thank the happy ones. Call back the unsatisfied ones. Customers notice when a business replies.
What SmartTap does for your business today
Simple on purpose. A badge, a 30-second form, and your answers in one place.
More feedback, with less asking
Handing over a badge is easier than asking someone to find a link later. Customers scan while the job is fresh in their mind.
Hear problems early
Every response, good or bad, lands in front of you. You can call back an unhappy customer before it turns into a public complaint.
Know what to repeat
Satisfaction scores, comments, and the "would you recommend us?" answer show you what customers actually value.
Works anywhere you do
Front counter, service truck, invoice folder, waiting room. No app and no download for your customer.
Looks professional
A branded badge with your review page behind it, not a blank piece of plastic.
Built by someone from the trades
Created by a 20-year HVAC journeyman who knows how service businesses really get customers and keep them.
Where this is heading
Scan-and-tap badges are becoming a normal way for local businesses to connect with customers. SmartTap is built so the same badge can grow with you. These are planned features, not live yet:
Booking requests
Tap the badge to request a service visit or a maintenance check.
Payments
Tap to pay an invoice or deposit from the same badge.
Maintenance plan sign-ups
Turn one-time customers into repeat customers with a plan they can join on the spot.
More trades, more locations
Set up for HVAC first, then plumbing, electrical, and multi-truck or multi-location shops.
Subscribers get new features as they roll out, and the badge you already have keeps working.
Optional add-ons: your responses as a spreadsheet
Your plan already records every response. If you want them delivered to you as a spreadsheet, add one of these. Each is optional.
Spreadsheet report
- Delivered weekly or monthly, your choice
- Only the fields you want, such as date, name, comment, satisfaction, would-recommend
- Covers responses from the day the add-on is applied to your account forward
Annual report, print or download
- A full-year summary as a spreadsheet to download, or a printout
- Same fields you chose, for the 12 months after your add-on began
Custom survey questions & CRM
- Your own survey questions, and a CRM sheet built around what you want tracked
- Ready within 2 to 3 business days of your request
Choose your plan: QR Badges or NFC Tap Cards
Both plans open the same Customer Appreciation Survey and send every response to your results sheet. Badges are scanned with a phone camera. NFC Tap Cards also open with a simple tap, which feels more premium at the register. Both start with 30 days free.
| QR Badge plan | NFC Tap Card plan | |
|---|---|---|
| Monthly | $20/mo | $25/mo $5 more a month |
| Annual 2 months free + 1-on-1 with Kevin | $200/yr | $250/yr |
| How customers open it | Scan the QR with a phone camera | Tap the card to the phone, or scan its QR |
| Included free | 1 full-size flyer + 1 5×7 badge, plus 2 business-card badges | 2 NFC tap cards, plus 1 full-size flyer and 1 5×7 badge |
| Extra pieces | $3 each | $8 each $5 more than a badge |
| Results sheet, alerts, Month-1 report | Included | Included |
| Available | Now | Now |
Extra badges and team packs
2 starter badges are included free with your monthly plan: 1 full-size flyer (8.5×11, for a wall, window or menu board) and 1 badge (5×7, for the counter or register). Both are laminated, branded to your business, and open the same survey as a scan. Need more for every table, truck, tech or employee? Add badges in either size any time. Packs are in addition to your 2 free badges.
Plus a Loyalty Bonus: 2 business-card-size badges at no extra cost, so you can see which size works best for your customers.
| Option | Badges | Setup | Your total | You save |
|---|---|---|---|---|
| Starter: 1 full-size flyer + 1 badge | FREE | FREE | $0 | $11 2 badges + setup free |
| 1 to 2 extra badges | $3 each | $5 | $8 to $11 | — |
| 3 to 4 extra badges | $3 each | $10 | $19 to $22 | — |
| Team Pack: 5 badges | $12 | $15 | $27 | $3 vs. $15 for 5 single badges |
| Team Pack: 10 badges | $23 | $25 | $48 | $7 vs. $30 for 10 single badges |
| Crew Pack: 20 badges | $40 | $45 | $85 | $20 vs. $60 for 20 single badges |
| 25 or more badges | Custom quote. Ask us. | |||
Setup is a one-time fee per order. We program every badge, build each employee's link, test it with you and show you how to present it. The bigger the order, the lower the setup cost per badge. Staff badges can be tagged to each employee so you can see who earns the praise.
Extra NFC Tap Cards and packs (NFC Card plan)
| Option | Cards | Setup | Your total | You save |
|---|---|---|---|---|
| Starter: 2 NFC tap cards + flyer + badge | FREE | FREE | $0 | $21 2 cards + setup free |
| 1 to 2 extra cards | $8 each | $5 | $13 to $21 | — |
| 3 to 4 extra cards | $8 each | $10 | $34 to $42 | — |
| Team Pack: 5 cards | $35 | $15 | $50 | $5 vs. $40 for 5 single cards |
| Team Pack: 10 cards | $65 | $25 | $90 | $15 vs. $80 for 10 single cards |
| Crew Pack: 20 cards | $120 | $45 | $165 | $40 vs. $160 for 20 single cards |
| 25 or more cards | Custom quote. Ask us. | |||
Every NFC card also has its own QR code, so it works on every phone. Badge customers can upgrade to cards any time for $5 more a month.
Order packs, shipping and pre-orders
Everything is made to order, programmed and tested before it leaves. Pay now and your order goes straight into production.
| Pack | Price | Ready in | |
|---|---|---|---|
| 5 badges | $27 | 1–2 business days | Order |
| 10 badges | $48 | 2–3 business days | Order |
| 20 badges | $85 | 3–4 business days | Order |
| 5 NFC tap cards | $50 | 2–3 business days | Order |
| 10 NFC tap cards | $90 | 3–4 business days | Order |
| 20 NFC tap cards | $165 | 4–6 business days | Order |
| 25+ or a mix of badges and cards | Quoted | 5–10 business days | Pay deposit |
Delivery & shipping
Reno / Sparks: free hand delivery or pickup.
Everywhere else (US): add shipping at checkout. USPS Ground Advantage, tracked: $8. USPS Priority Mail, tracked: $14. Ships as soon as your order is made and tested.
Outside Reno and starting a plan? Ship my free starter kit ($8)
Pre-orders and big orders
Want to lock in an order today? For 25+ pieces or a mix of badges and cards, Kevin quotes the total and timeline, you pay a deposit (usually 50%) and production starts right away. The balance is invoiced before delivery, so you only pay in full once it's ready.
Prices may vary due to volume. Reports include only the information you choose, and only from the date the add-on is applied to your account. Reports are not retroactive.
Questions owners ask
Can you ship my order?
Yes. Reno and Sparks get free hand delivery or pickup. Anywhere else in the US, add tracked USPS shipping at checkout: $8 Ground Advantage or $14 Priority Mail. Every order is made, programmed and tested first, usually within 1 to 6 business days depending on size.
Do my customers need an app?
No. They point their phone camera at the QR code on the badge and the review page opens in their browser. No app and no download, and it works on any modern smartphone.
Will I be able to upgrade to NFC tap?
Yes. The NFC Tap Card plan is $25 a month ($5 more than badges), or $250 a year. Switch any time: we swap your badges for tap cards, and your survey and results stay exactly the same.
How many badges do I get?
Two starter badges are included free with your plan: one full-size flyer and one 5x7 badge. You also get 2 business-card-size Loyalty Bonus badges at no extra cost. Additional badges are $3 each, or save with a Team Pack: 5 badges $12, 10 badges $23, 20 badges $40, plus one-time setup. One-time setup is $5 for 1 to 2 extra badges, $10 for 3 to 4, $15 with a 5-badge pack, $25 with a 10-badge pack and $45 with a 20-badge pack. Compared with buying single badges at $3 each, the 5-pack saves you $3, the 10-pack saves $7 and the 20-pack saves $20. Your totals with setup are $27, $48 and $85. Prices may vary due to volume.
Which size works best?
Each size has its own QR code, so your results show which one your customers actually scan and finish: the full-size flyer, the counter badge, or the Loyalty Bonus cards. We use that to tell you where to put more of them.
What do I actually pay?
Your first 30 days are free. You save a card when you sign up, nothing is charged that day, and your first charge happens on day 30, after you get your Month-1 results report. Then it is $20 a month, or $200 a year on the Annual Plan (2 months free). Cancel before day 30 and you pay nothing. The badges are free as long as your subscription is active.
What does the Annual Plan include?
Everything in the monthly plan for $200 a year (2 months free), plus direct 1-on-1 contact with Kevin for questions, changes and new ideas, because what works for your customers keeps changing. You get a renewal reminder before your year renews. You can switch from monthly to annual any time from your login.
How do I log in? Do I need a password?
No password to remember. Go to 3ksautomation.com/login and enter the email you signed up with. Stripe, our secure payment processor, sends you a one-time login code. From there you can update your card, see receipts, switch to annual or cancel.
What happens if I cancel?
Cancel any time. When the subscription ends, the badges stop working because the service behind them stops.
Can I get my responses as a spreadsheet?
Yes, as an optional add-on. A spreadsheet report is $4.99 per report, delivered weekly or monthly, and an annual report to download or print is $10. Reports include only the information you choose, starting from the day the add-on is applied to your account. Prices may vary due to volume. See the add-ons above.
Will you only show my happy reviews?
No. Every customer sees the same page, and every response is recorded. We don't filter out unhappy feedback.
Your badges are free with your subscription
Start free for 30 days. Your first charge is on day 30, after your Month-1 results report shows whether it is helping. The service is what keeps your badges working: the review page, the data capture, and your results. Keep the plan active and keep the badges.
Badges stay active only while your subscription is active. Cancel any time. Review links collect honest feedback from every customer; we don't filter out unhappy responses.